— About

From the sales floor to agentic systems.

Sequoia Solutions is led by Jack McArdle, whose work spans every layer of revenue: the rep, the system and the AI.

It started with 8+ years as a quota-carrying rep, close to both the pipeline and the data behind it, then an MS in Data Science. Today that means CRM and pipeline architecture, data integration, and agentic workflows for revenue teams.

The path runs through sales operations leadership, RevOps and fractional GTM engineering, for teams in payments, proptech, higher education, healthcare, gaming and robotics.

Senior work, start to finish. No hand-offs: the person on the first call builds the system.

Jack McArdle, founder of Sequoia Solutions
Every layer of revenue
SalesThe rep

8+ years carrying a quota.

SystemsThe engine

CRM and data across many industries. MS in Data Science.

AIThe agents

Agentic workflows that take the manual, tedious tasks off the team.

The story

Why Sequoia.

The business is based in the Sierra Nevada foothills, a short drive from the giant sequoias. They’re the largest trees on earth, and they get there one ring at a time: deep roots, a strong core, and growth that compounds year after year. A revenue system works the same way.

Sequoia Solutions started because the same problems came up on team after team: leads lost between tools, data nobody trusted, and reps doing work a system should handle. Carrying a quota shows what the rep needs. Data science shows what the system has to do.

Work across proptech, payments, healthcare, gaming, robotics and education adds range. Every industry runs differently, but similar problems show up in different settings, so the work starts from what’s been proven elsewhere and adapts it to how each team sells.

The approach

Three principles.

01 · Sales

Revenue first.

Every system is measured by pipeline and revenue, not activity.

02 · Systems

Connected by design.

CRM, data and tools built to work as one.

03 · AI

AI where it pays.

Automation goes where it moves revenue, not where it looks impressive.

Working from the edge of the giant sequoias.

Next step

Let’s talk about your pipeline.

30 minutes with the person who builds the system, not a sales team.

Book a call →